“People often ask me why I became a mentor for startups. I tell them it’s my way of giving back.” With the experience of working for several large corporates and now running her own consultancy firm, Sabrina Polakoff is the right woman at the right place: our mentor team. Her marketing workshops aren’t about words in marketing textbooks, they are about concrete actions that take startups to the next level.
We talked to several founders who joined Sabrina’s recent Customer Experience workshop. One thing they agreed on, was how great it felt to share their own stories. “We talked about our personal experiences, without having to swallow a complete textbook and not knowing what to do with it”, says Fleur of Waldo Vintage.